Interesting short article on how to optimize your Drupal site for search engines in Filipinoblogs.com
Basic Drupal installation comes with clean URL's function which is good for SEO, but the basic setting are not fully equip and still need to do some improvement when it comes to search engine friendliness. Proper search engine optimization will skyrocket your visitor, unfortunately most Drupal sites aren't performing well due to duplicate content.
Duplicate Content
There are a number of reasons why pages don’t show up in search engine results and the most common problem is duplicate content.
There are a few reasons why search engines dislike duplicated content. One is that they don’t want to show the same pages in their search results. Another is that they don’t want to spend the resources in indexing pages that are substantially similar.
